GUIDE TO LASH CLUSTERS
Everything you need to know about lash clusters.
Lash clusters have quickly become one of the hottest trends in the beauty industry and for good reason! They offer an accessible, customizable, and affordable option for girls who love having the look of false lashes without the salon price tag. Our best-selling rumi beauté product, the Lash Cluster Book, features three versatile styles all in one place!
Lash Clusters vs. False Lash Strips
While traditional strip lashes require you to apply glue along a full band and press it above your natural lash line, DIY lash clusters entered the beauty space with a whole new application method. Clusters are smaller, individual lash strips, making them much easier to place, customize, and control.
One major reason lash clusters grew in popularity is because you can wear them for multiple days with the right lash glue, such as a lash bond and seal. Unlike strip lashes (which often lift at the corners), reusable lash clusters stay put and look fresh longer.
Other key differences:
Application style: Clusters are typically applied under your natural lashes for a super blended, invisible finish.
Customization: You can mix lengths, stack clusters, or apply them both below and above your lashes to create a truly unique look.
Rumi Lash Cluster Book
With 210 fluffy clusters and three iconic styles, the rumi Lash Cluster Book is your go‑to for creating sweet, flirty, or full glam looks. Whether you’re heading to a coffee date or a night out, this cluster book has everything you need to get started with using lash clusters!
Why You’ll Love It
Super soft & lightweight lashes
Beginner‑friendly application
Perfect for layering, mixing & matching
Fits in your makeup bag with the cutest Ruru & Mimi design
What’s Inside?
🐶 Ruru Puppy Look (10–14mm): Soft, round, baby doll energy. These lash clusters create a cute, wide‑eyed finish that’s perfect for natural everyday wear.
🐰 Mimi Bunny Look (10-14mm): Flirty, playful, and full of bounce. These lashes give an elevated, doll‑like effect for an alluring, sweet vibe.
💗 Rumi Signature Look (10-16mm): Fluffy, bold, and glam‑girl approved. Elegant and effortlessly glamorous—these clusters add a touch of sophistication with a fluttery finish.
How to Use
Pick a cluster style and length from your Rumi Lash Cluster Book.
Apply a thin layer of lash cluster glue to the base of the cluster.
Using tweezers, place the cluster under your natural lash line, starting from the outer corner and working inward.
Final Thoughts
Lash clusters have officially made their mark in the beauty world, and trust us, they’re here to stay. Whether you’re a longtime lash extension lover or a loyal false lash fan, DIY lash clusters are absolutely worth the try. Affordable, reusable, and easy to apply, they give you salon-quality lashes from your own bathroom mirror.
Ready to fall in love with your lashes? Grab the Rumi Lash Cluster Book and we know you’ll be obsessed!